Red Bull Editions Launch.

Red Bull Editions Launch.

Red Bull Editions was launched late last year. This pack was sent out -prior to its release- to distributers. The twist was that it looked like it had been sent to the wrong address. The correct destination being an Austrian (that's Austrian!) address (the home of Red Bull). 

This pack was designed to make the distributers feel like they had been let in on a Red Bull secret.

- Art Direction

- Design

Athlete Card Desk Calendar.

Athlete Card Desk Calendar.

Not your ordinary desk calendar. This piece was made out of real rich mahogany. Our brief was to create a calendar that people would actually want on their desk.

This piece came in two parts. A flick book and a wooden stand to hold it in place.

- Art Direction

- Design

- Logo Design

- Retouching

Red Bull No Sleep Sleepover.

Red Bull No Sleep Sleepover.

What better way to get bar staff excited than a sleepover party. Red Bull sent out invitations in the shape of drink coasters accompanied by pillows with viking weapons printed on then for the ultimate sleep over pillow fight.

This promotion created a buzz in the bar community and kept Red Bull top of mind.

- Art Direction

- Design

- Logo Design

Mariners Boating.

Mariners Boating.

Working with O&O the task was to create a DM piece that promoted a corporate sailing regatta. The biggest barrier being peoples fear that they didn't have sailing experience.

- Design